In most acquisitions, buyers believe they are paying for technology, EBITDA, or revenue. In reality, they are predominantly paying for the value of the customer. Customer relationships, however, continue to be among the most misinterpreted and underappreciated intangible assets in…
In today’s knowledge-based economy, Intellectual Property (IP) stands at the forefront of business value creation — and IP valuation services are now central to how businesses measure, protect, and monetize that value. IP no longer sits on the periphery of…